Get the most current information on California's latest statistics and travel market trends on our Industry Website. You'll find airline statistics, economic travel trends, and domestic and international travel reports.

Global Travel Statistics

California Inbound Tourism Statistics

2015 Annual Person Trips to California

  Total Domestic International Overseas Mexico Canada
Total 257,900,000 240,900,000 17,000,000 7,600,000 7,800,000 1,500,000
Leisure 209,800,000 43,500,000 12,400,000 5,183,961 5,921,942 1,265,537
Business 48,100,000 197,400,000 4,600,000 2,416,039 1,878,058 234,463

sources: Tourism Economics; DKSA, TNS Global (domestic); CIC Research, OTTI (international); Dean Runyan, CIC Research (expenditures)


International Market Profiles and Trip Characteristics 

Below are profiles and trip characteristics for travel to California from top international markets. The profiles include visitor volume and spending as well as planning times, length of stay, activities and more. They also show how each market differs from the norm in terms of these characteristics.

  2015 2014 2013
Australia View View View
Brazil View View View
Canada View View View
China View View View
France View View View
Germany View View View
Hong Kong View View View
India View View View
Ireland View View View
Italy View View View
Japan View View View
Mexico (air) View View View
Mexico (all) View View View
Middle East View View View
Netherlands View View View
New Zealand View View View
South Korea View View View
Scandinavia View View View
South America View View View
Taiwan View View View
United Kingdom View View View


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Find Key Contacts for More Information

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Key Contacts

Canada Contacts

Maureen Haley
Managing Director
Sonia Reid
Travel Trade Manager
Tara Barnes
Event Manager
Visit California - Canada
243 Queen Street West, Suite 200 
Toronto, ON Canada M5V 1Z4 
Phone: 416 362 0808 
Lyndsey Vas
Account Coordinator